This edition of Breakthrough Insights, featuring some of our best thought leadership over the last year, highlights the major climatic shifts we see impacting the retail industry in the next decade.
Rethinking your global discounter strategy
The role of Lidl and Aldi
Lidl and Aldi have an astonishing ability to localize. For that reason, they expect suppliers to understand and be able to meet the needs of each local market. This three-step plan can help you sharpen your localization efforts with the German discounters.
Seeds of change
Fresh perspectives on the growing value of food and small-format stores
Kantar Research Team
Small formats are starting to offer a greater assortment of fresh. With shoppers looking to purchase goods that offer holistic value, how can retailers and suppliers in the convenience and discount channels profit from fresh category expansion at value prices?
Amazon exits China to focus on cross-border commerce
After years of underperformance, Amazon has revealed a new strategy for its China operations. We examine the root causes and ask whether the retailer’s new focus offers opportunities for suppliers to unlock growth in this key global market.
Defining the secret of direct-to-consumer success
Direct-to-consumer is challenging accepted notions of how brands reach consumers. But what constitutes current best in class and how do we begin implementing effective strategies? Learn how DTC can transform performance and how to begin the journey.
From malls to marketplaces
How marketplaces are moving fashion retailers forward
Marketplaces have long been a staple of the online operations of the world’s largest retailers, but now fashion sellers are getting on board with the concept. Find out why and what marketplaces mean for the future of apparel retailing.
Preparing for the smart store of the future
Smart stores of the future are taking shape, and the keyword is integration. Explore some of what we see for the future of retail along with the emerging technologies and changes that retailers should factor into their strategic plans over the next decade.
The cannabis consumer study
North American spotlight
Kantar Research Team
With more U.S. states legalizing cannabis and Canada about to mark the one-year anniversary of legalized recreational cannabis, we look at who U.S. and Canadian cannabis consumers are, why they consume, how they purchase, and the trade-offs they make.
The rising retail opportunity in esports
Esports have captivated hundreds of millions of people around the world. Discover how esports offer brands and retailers a new playing field for advertising, affiliate marketing, and influencer partnerships, all with a direct path to purchase.
Customer leadership 2025
Applying the IRG growth framework to the future of retailer management
The Institute for Real Growth identified the seven most critical attributes that companies need to achieve real and sustained growth. Get insights into the seven ways these IRG principles will change joint value creation in the supplier/retailer ecosystem.